The Benefit of Twitter Advertising

At the end of April, Twitter announced that advertisements are available to the general population of Twitter users.  Now wait just a second – what’s the big deal?  We’ve all come across ads on Twitter before.  Since March of last year, Twitter offered select small businesses an opportunity to advertise.  However this was a trial period of invite-only – now there is a self-serve ad... Read More

Foursquare for Word-of-Mouth Marketing

Foursquare is a great venue for free marketing. It allows your clients and customers to check-in at your location for their friends to see(similar to “checking-in” on Facebook, as well). Through Foursquare, you can claim your business location, offer a special to those who check-in at your business, and then sit back and let word-of-mouth take its course! Four updates... Read More

Hashtags & Your Small Business on Twitter

So, you’ve mastered Facebook for your small business and you are ready to see what you can do with Twitter. Allow us to help you! If you already have your Twitter account for your business set up and have already started to build up your network of followers, you are ready tackle hashtags. Are you wondering what a hashtag is?... Read More